High-growth clinics follow a clear PLAN IN THEIR MARKETING. Do you?

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The Profit First Marketing Roadmap

Q1 of 7 | Content 🤳

💡 “Content” refers to everything a potential patient sees online before they book with you — videos, posts, stories, ads, retargeting, and educational communication.

Q2 of 7 | Paid Ads 📢

💡 “Paid Ads” refers to any advertising you run on Meta (Facebook/Instagram), Google, or other platforms to generate new patient leads.

Q3 of 7 | Lead Nurture 📲

💡 "Lead nurture" is the system that warms up cold or new leads with messages, reminders, education, and follow-up until they’re ready to book.

Q4 of 7 | Appointment Setting 📞

💡 "Appointment setting" is the process of contacting new leads quickly and turning them into booked appointments through calls, scripts, and follow-up.

Q5 of 7 | Calendar / Lead Quality 📆

💡 "Calendar/Lead quality" reflects how well your marketing attracts patients who are a good fit, show up, and are likely to start care

Q6 of 7 | Automation 🤖

💡 "Automation" is the set of systems that automatically handle follow-up, messaging, reminders, and tasks without relying on someone doing it manually.

Q7 of 7 | Funnel Structure 🚀

💡 Your "funnel" is the step-by-step path that moves someone from clicking an ad to booking, showing up, and starting care.

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